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Guerrilla marketing is the term that was created originally by Jay Conrad Levinson with his popular book that has the same title. His book explains about the unusual promotion like “guerrilla” that needs low cost and uses creativity, great energy, and imagination to achieve the goals. How to use guerrilla marketing to promote your blog??

According to the definition above, Guerrilla marketing can be applied to your blog with the way that I will explain below.

Use your blog address/URL as your e-mail signature

Now, Almost all the e-mail platform give many easy way to the user to make signature in the bottom part of e-mail. The adding of your blog address link (clickable link) with interesting tag line can make the e-mail receiver interest to click the link. Clicking the link is the first way for the e-mail receiver to be your loyal blog readers.

Add your blog address in your card name

This is common way but it is more interesting, if you give interesting tag line in your blog address. The key is give short description that can attract the receiver attention to visit your blog. If you don’t have card name, now is the time you must make it. You can make card name with low budget or you can make it yourself with the help of a printer.

How your blog address in Contact Details at your Yahoo Messenger or Internet Messenger account

YM account gives a space to you to add site data or personal blog in the Contact Details. When you are chatting, your blog address will appear in your friend account. Once you must use interesting tag line description to attract your friend to visit your blog.

Offer cooperation with the internet sevice provider near your house to show your blog as default homepage. As a price of it, the cost to put advertisement in your blog is free

This way only can do if you are not running Google Adsense program in your blog. If you still do it, I won’t responsible if you Adsense account is disabled because of click fraud of the visitor of internet service provider. Do this way if you sure, there is no problem about click fraud.

Make your blog name stickers and offer to the internet service provider near your house to stick it in computer desk. As a price of it, the cost to put advertisement in your blog is free

Now, the cost to make sticker is cheap. The most important is the visual language in the stickers. With the low budget, using stickers can be effective to promote your blog. As the same way before, make sure that you are not running pay per click (PPC) program in your blog.

Make a sticker with your blog name logo and give to the internet service provider near your house for free

As the same way before, make sure that you are not running pay per click (PPC) program in your blog

Make a sticker with your blog name dan stick it on your motorcycle or car

If your budget is minim, you can make costumes sticker with a limited number and stick it on your own motorcycle or car. Once, the most important is the visual language of your sticker, not how big the cost you spend for it.

Make a hat with your blog logo and use it every time and everywhere

Making blog logo in your hat that you always wear to the campus, office, and hang out places is effective promotion way. Now, there are many techniques to make silk screening on your hat with low budget.

Make shirt with your blog logo and wear it every time and everywhere

As the same way with the hat, to make shirt with your blog name will attract people attention to ask and visit your blog. Black or white shirt with the writing like “I’m a blogger. Visit http://www.myblog.com” in the back is certain to be attract the viewer to read it. Or you have tag line that is more interesting? 

Make wedding invitation card with the different appearance with your blog address

This is a unique, brilliant and creative way and need extra courage to have different appearance. Until now, I have never seen the wedding invitation card including blog address. You can be the first that send wedding invitation with your blog address in the card. Why not???

Using the techniques above does not bring 1000 visitor to your blog instantly in a day, but this way can inspire you to think “out of the box” the promotion technique that cost high budget. Once, the most important is thinking creatively and act immediately

Originally posted 2009-03-05 05:05:35. Republished by Blog Post Promoter

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